Stop two on the Genius Skills-Based Recruitment Roadshow…

Yesterday we were up near sunny Liverpool, spending the day with the recruitment team at Matalan to show off what iQ can do now.

Brilliant to meet Stacey Williams, Talent Acquisition Manager, and the team in person – and to get their take on the new skills-based assessments now live in iQ.

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The best part?

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They didn’t need convincing.

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They could immediately see:
- The value of bringing consistency into candidate assessment
- Where it will make the biggest difference across the business
- How it supports hiring managers in the real world

We also shared a little preview of what’s coming next…

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Inbuilt programmatic advertising in iQ

Campaigns that don’t just monitor application volume, but quality too – using skills-based assessment data – and automatically switch off when the right threshold is reached.

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Less waste. Better hires. Smarter spend.

Safe to say, that landed well.

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Alongside the demo, we talked through what the next year looks like for recruitment at Matalan – and there’s plenty of exciting, positive momentum on both sides.

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Two stops down…

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Where next?

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Let’s just say the M1 is calling.